I am using Google Website Optimizer, which lets you set up multi-variant and split tests for your website to test different ideas and see which convert better.
OK so I have a test. It has been running for 4 months. I want to kill it.
I select it, go to settings and click "stop".
I am taken to a page and given 2 options:
- help me create a follow-up experiment with the original and a top performing page variation from this experiment
- choose the original or another page variation to continue running
I do not want either of these options, I just want to stop the experiment. It seems to be wanting to force me to continue testing on this page.
Is there a way to just kill the experiment?