There's someone online I want to support by using their Amazon (.co.uk) affiliate link for my online purchases. Seems like a win-win. But I'm a bit confused about how to use it.

The link contains a ?tag=abc1234 query parameter, but after I navigate away from the main page, that parameter is lost from the URL. I can't find a setting in my Amazon preferences to put that tag permanently. And nowhere in the process of making a purchase do I see any indication that I'm supporting any Amazon affiliate.

So how does the affiliate link work? How do I make sure I'm using it correctly?

Google has been particularly unhelpful in answering this question. I only get search results on how to be an Amazon associate.

1 Answer 1


Just enter Amazon using the link with that tag - and make sure you have cookies enabled on your computer. Amazon do the rest, by placing a cookie on your machine when you use a link that includes the tag.

It will be active for a certain amount of time since you last used it, and (I suspect) unless you use someone else's affiliate link in the meantime. However I do not know what that length of time is (It may have been 30 days in the past, but I'm not sure if that is current.)

  • So since I've used the affiliate link once, will it now be active any time I go to Amazon the normal way? Or does it have to be the same session? Is there a time-limit? Is there any place on the Amazon website where I can see if the tag is active?
    – mhelvens
    Commented Mar 21, 2017 at 15:38
  • I've expanded the answer for you. Commented Mar 21, 2017 at 18:52

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