Measure how many websites (competitors) are using the keyword (you want to rank for on google) by searching google using the above techniques, use it in your website after and therefore Force google to show your website within the first 100 results. That does not guarantee any type of ranking on the first page.
User experience will for sure determine ranking on the Google's organic top results.
Do not click on any of the hyperlinks it's all hacked (Viruses)
Search Google for
To get the number of websites that are using the exact key phrase
And what's cool, that you search two at the same time for example;
inurl: .org/resources intitle: london gym
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The results now will only include websites that has .org/resources and related London gym quires.
You are probably wondering where is the Free keyword tools. Well, all the hyperlinks are the free tools.
My original article