When generating reports in Google Analytics, a useful feature is the advanced filtering. I'm trying to include two criteria/dimensions for the filter, where they are joined by OR.

In other words I would like to filter on Criteria A OR Criteria B. The default and only option in Analytics is AND, and there seems to be no way to change this.

Am I missing something? Is there no way to filter with or? This seems like a terrible feature flaw in Analytics if so.

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2 Answers 2


I also couldn't find how to use OR. I can offer you a workaround however. Use the powerful Matching RegExp filter instead of Containing.

Google Analytis filter OR clause

  • 2
    Thanks for this. It works perfectly. While I'd prefer Google support it out of the box with multiple contains, using the RegEx does work. +1 and answer.
    – KP.
    Jun 14, 2012 at 14:53
  • 4
    For me, it only works without a forward slash, i.e. (blog|recent). Jan 27, 2013 at 8:10

One of the simplest to understand concepts in RegEx is the pipe. It looks like this: |

It’s essentially the word “or” and lets you tell Google Analytics that you want results matching this or that.

Better example: Mario|Luigi


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