I help run a small single day BarCamp-style unconference event, and we publish our session schedule (as it evolves) on a public Google Calendar. We would like to create a short link (eg. http://cal.ourevent.com) to the single day of the event on our calendar, so that attendees can check in on the schedule to decide which session to go to next, or see if anything new has been posted since the last time they checked.
I know how to add a sub-domain, what I need to figure out is what URL to redirect to for the calendar. I need to link directly to the day of the event; not the current day. I have seen how to link to a single event, but that's also not what I need. We'll have a few dozen events on the calendar on the day of the conference, and they all need to be displayed.
If at all possible, I would prefer for it to show a mobile interface when viewed from a mobile device, and the normal/expected interface when viewed from a non-mobile browser.