1

I have a website. To track the mail address of my users on Google Analytics I include the following script:

_gaq.push(['_setCustomVar',
     1,                   // Slot #1
     'email',             // Variable name
     'email@example.com', // Variable value
     1                    // Scope = visitor-level, optional
]);

I'm not a frequent user of Google Analytics.

How can I see the individual email address of users in the GA web tool (no premium account)?

2

You need to create a report for your custom variables under AudienceCustom variables: Custom variables menu item

From here, click Customize:

Customize menu item

Under Dimension drilldown, you should be able to find your custom variables in the list:

Custom variables

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